Visibilité créative sur les moteurs de recherche et les moteurs conversationnels

Rédaction Web & SEO / GEO

On-site content

Les contenus d’un site Internet sont lus par les curieux, les intéressés, les futurs clients, les personnes à la recherche de réponses, les robots des moteurs de recherche et grands modèles de langage (LLM) via IA.

Our job is to make your website as relevant as possible. It becomes a reference for people and robots alike. And we insist on the subject of robots. Because when you spend time (and money) defining an editorial strategy, you might as well help it gain visibility!

ASSONANCE Agency's recommendations and content support your visibility objectives and enhance your brand image. Strategies define action plans for a qualified audience

Editorial SEO audit

Implementing an editorial strategy requires the best possible terrain in which to work. We work with you to ensure that the technical structure of your website does not limit the performance of your content marketing initiatives... or your communications in general.

ASSONANCE's audits include a technical section dedicated to identifying obstacles and opportunities for your visibility. A series of recommendations is proposed, to be coordinated with the priorities of your technical and marketing resources.

Throughout our services, the ASSONANCE team remains attentive to the technical challenges of online content.

Benchmark & Strategic Directions

Each new project requires a thorough understanding of your business, your products and services, and the challenges that make your market special. Consulting time is specifically devoted to interviews and setting up a sector watch.

A competitive study (visibility, activities, methodologies, news) is essential for the design of a strategy. Not only does it enable us to assess the actions to be taken, but also the quick wins and opportunities to be seized quickly.

Editorial planning

Un planning éditorial pour le Web doit tenir compte des effets de saisonnalités et des besoins liés à votre métier. Outre la prise en compte des tendances de recherche et des principaux marronniers sur votre marché, une veille continue permet la détection de tendances à saisir. De la même manière, la coordination avec vos actualités et la création de synergie avec les autres canaux d’acquisition (IA, SEA, social ads, offline…) feront la différence dans la conception d’un planning optimisé et efficace.

"We can only improve what we measure."

- Sylvain Peyronnet

Our quality specifications

  • Each piece of content is designed and reviewed by at least two different people.

  • Nous utilisons Dragon Metrics, Babbar.Tech, YourText.Guru pour l’optimisation SEO et GEO.

  • We use artificial intelligence to get rid of writer's block and think outside the box.

  • We use Kill Duplicate and Lucide.Ai to control our content. Even if they are created in good faith and with originality, we strive to refine them to make them even better.

  • The title says it all.